Essential to surviving/thriving with excellence - Tom Peters

Excellence1982: The Bedrock "Eight Basics"

• A Bias for Action
• Close to the Customer
• Autonomy and Entrepreneurship
• Productivity Through People
• Hands On, Value-Driven
• Stick to the Knitting
• Simple Form, Lean Staff
• Simultaneous Loose-Tight Properties

Excellence2005: The Bedrock Baker's Dozen

• A Bias For Action Is Job One! (Construct a discipline/Culture of EXECUTION!)
  
• DECENTRALIZATION! ACCOUNTABILITY! (Tom's "Top Two," 1965-2005.)
  
• Fail. Forward. Fast. ("Reward Excellent Failures, Punish Mediocre Successes.")
  
• "Metabolic Management" Matters! (Hustle! Adapt! EAT CHANGE! Win the "O.O.D.A. Loop" War—Confuse Your Competitors!)
  
• INNOVATE or Die. ("Game-changers" or Bust! Lead the Customer! Just Shout "No" to Imitation!)
  
• A Damn Good Product. (Pursue "Dramatic Difference.")
  
• A Damn Cool Product. (Design Rules!)
  
• Ride the Value Added Curve to the Sky! Sell "GamechangerSolutions"; Provide "Scintillating Experiences"; Become a "Dream Merchant"; Strive to Be a "Lovemark.")
  
• Relentlessly Pursue the "Big Two" Markets. (WOMEN Buy Everything. Boomers & Geezers Have All the Money!)
  
• Best "Talent"/Roster Wins! (HR Rules! Everyone a Leader! Women Lead Best! "Weird" Matters Most! A Workplace to Brag About! Educate for Creativity!)
  
• Wanted/Demanded: Radical Technology Strategies! ("Incrementalism" Is for Wimps!)
  
• Hard Is Soft! Soft Is Hard! (People! Passion! Enthusiasm! Wow! INTEGRITY! TRUST! Good Citizen.)
  
• Accept No Less Than EXCELLENCE! (Excellence, Pursuit thereof, Is the Only Thing That Vaults Everyone Out of Bed in the Morning.)